Pub. 5 Issue 2

25 B enjamin Franklin once wrote, “An investment in knowledge pays the best interest.” He was right, especially when it comes to practical knowledge. Gaining knowledge – useful knowledge – is a clear strategy for learning how to add value. That’s one of the main reasons why joining an association is a good idea. Done right, it is an investment in yourself and your future. You can find trade and professional associations with a lo- cal, state, or national presence. You might even want to consider belonging to more than one; for example, you could consider a general association, such as the Chamber of Commerce, but you can also look for something specific to your industry. The federal government lists national and state associations; you can find them online. Enter “associations” or “consumer trade organizations” at www.usa.gov; one of the resources on this website is the Consumer Action Handbook – Trade Associa- tions. Another option is talking with colleagues or other people in your industry, and asking themwhat they would recommend. Put some effort into evaluating any associations you think you might like to join. Check the event calendar and see what’s offered. Find some members, then contact them and ask them about their experiences. Reasons to Join an Association